In 1983, Rita Santamaria had the idea to start a real estate school.
In 1984, Champions School of Real Estate opened its doors for the first time. With one campus, one curriculum and a series of textbooks all written and taught by Rita Santamaria.
Thirty-five years later, Champions School of Real Estate is the largest real estate school in the nation.
In the nation.
Since that time hundreds of thousands have come through the school. Last year alone, over 30,000 passed through. Some students have gone on to have tremendous success.
And that’s what Successful Tendencies of Real Estate Champions is about.
For over a year, Rita Santamaria interviewed the top producers in the state of Texas and these are their stories. They come from names you know – Rogers Healy, Nimesh Patel, and Brenda Pennington – and names you’ll get to know.
Each agent gives you everything they have – tools and tactics on how to make it to the top – and every story sets you up for success. The most amazing thing? They were once beginners, too. And they’ll tell you all about it.
Santamaria said that’s the great unifier. Everyone started out overwhelmed and intimidated, but the way to rid yourself of fear? Have a plan and follow that plan. (Psst…this book is that plan.) She said she talks to top producers today that still have fear and in this book, they tell you how to overcome it.
There are also chapters dedicated to relocation and working with builders. She said those are two mysteries everyone wants to know about so she did what she does – she demystified it.
Santamaria included a chapter on commercial real estate, too. There’s something for everyone within these pages and honestly, you don’t even need to be in real estate to read this book.
In fact, Barbara Corcoran from Shark Tank said, “This is a book for anyone in sales.” And she said it two days after Santamaria sent her the first draft. It’s that level of motivating.
Santamaria said it does the one thing we all need no matter what business we’re in, it lets us know that we’re not alone and, in fact, we’re in some pretty impressive company.
Successful Tendencies of Real Estate Champions is $14.95 and available now at Champions School of Real Estate campuses and on their website.
