DALTX Real EstateDALTX Real EstateDALTX Real Estate
  • Home
  • Guest Post
  • Agents
  • Contact Us
  • About
  • Advertise With Us
Reading: Inman: Compass Won’t Be Expanding Markets, Dallas a Most Successful Launch
Share
Font ResizerAa
DALTX Real EstateDALTX Real Estate
Font ResizerAa
  • Home
  • Guest Post
  • Agents
  • Contact Us
  • About
  • Advertise With Us
  • Home
  • Guest Post
  • Agents
  • Contact Us
  • About
  • Advertise With Us
Follow US
© DALTX. All Rights Reserved.
DALTX Real Estate > ICNYC2019 > Inman: Compass Won’t Be Expanding Markets, Dallas a Most Successful Launch
ICNYC2019

Inman: Compass Won’t Be Expanding Markets, Dallas a Most Successful Launch

5 Min Read
SHARE

robert-reffkin-211x187

Inman Connect is happening right now in New York City, if any of you are there please ping me. I couldn’t attend this year.

But we are watching! Apparently Robert Reffkin sat down Tuesday with Brad Inman for an “invite-only” chat, where Robert revealed that Compass won’t be expanding into any new markets this year, and that the Dallas Compass launch was a total success in the company’s eyes.

I have heard from industry insiders that Dallas has been Compass’s most successful launch thus far, unlike Chicago, San Francisco and a few others.

According to Inman, “Compass opened offices nationwide in 2018, but the company won’t be going into any new markets this year, according to Compass CEO Robert Reffkin. The brokerage, instead, is drilling down into its current markets with plans to hire more managers and support staff in 2019, he said.” They will, however, be making acquisitions, but in a softening real estate environment, they will not be getting out the big bucks for them. 

In Texas, Compass now has offices in Dallas, Houston and Austin. Which pretty much covers the state, right? So if you are a broker in a major city that has not been “disrupted” by Compass, like say El Paso or OK City, whew! Take a breath! Toss that Xanax, all is good.

For now. Others at Inman Connect say iBuyers will be 50% of the market in ten years.

robert-reffkin-211x187

 

Sean Black, the former Trulia executive and current CEO of online homebuying and selling company Knock, believes the U.S. real estate market is in for a serious realignment: on Tuesday he told attendees of the Inman Connect New York 2019 event that within five to 10 years, 50 percent of all sellers will be offloading their homes to a company that makes fast, all-cash offers such as his, rather than to an individual buyer.

“People need that certainty,” Black said. “They need that convenience.”

Oh, and better watch out who manages your office: Reffkin actually said it —  an office manager can make or break a brokerage.

“For us, this year, we don’t want to spread ourselves thin,” Reffkin said. “Last year we did a bit.”

In certain markets, including Dallas, Reffkin expressed satisfaction with the launch. In other markets – which he didn’t reveal by name – three main issues surfaced: under-supported marketing, not having the right managers and less-than-perfect office space.

Part of Compass’ growth was also fueled by major acquisitions. Compass, flush with venture capital funding, was able to make major acquisitions – like that of Pacific Union – but Reffkin revealed that Compass won’t be spending as much on acquisitions this year.

“We will have acquisitions this year, but in this environment, where the equity markets are softening … we’re not going to be spending as much last year,” Reffkin said, clarifying that he means they won’t pay as much for their acquisitions.

Brad Inman also asked Robert Reffkin about the bonuses paid to recruited agents, and the controversy surrounding SoftBank, their major funder, for having Saudi “blood money”:

“I care about every agent,” Reffkin said. “When they’re on the phone and they’re saying, ‘Why don’t I get what that person got, it creates a lot of complications.’”

“I think there’s nothing about that (in the wake of the death of Saudi journalist Jamal Khashoggi), that is okay,” Reffkin said, repeating similar statements he made in October. “From a human level from a biz level. It makes me consider what I want to do in the future.”

Reffkin also said something curious: we need to keep an eye on brokerages that offer mobile search, such as Redfin, who “are pulling agents away from the multiple listing service.” By this, he means (I think) that local MLS’s are not keeping up with technology fast enough for agents, whereas the aggregators are. Insiders tell me Compass has prioritized mobile search, for good reason. Aggregators, unlike MLS organizations and brokerages, are not licensed and not subject to many of the overly restrictive “codes,” laws and rules governing those licenses. Therefore they can offer more consumer-friendly information, which just be what the consumer wants.

And whoever gives the consumer what they want wins the prize.

Ebby Names Catherine Sims VP of New Core Services Division
Don’t Miss Your Chance to Check Out this Jamestown Jewelbox!
Lovely Lochwood Reno Shines On Yorkspring Drive
Mockingbird Elementary Gets A Grade, And So Does This House
Dallas City Center Realtors Buys Virginia Cook’s Sherman Office
TAGGED:Brad InmanBroker NewsCompass
Share This Article
Facebook Email Copy Link Print
Previous Article Rustic Modern Elegance In Stowe, Vermont
Next Article Here’s a Mid-Century Gem in the Shadow of White Rock Lake
Popular News
Northwest Dallas New Construction

Fall In Love With This Clean-lined Northwest Dallas New Home Repped by Ebby Halliday

How To Kill a City: Death by DUMBING
Dr. Lynn Krebs Joins Texas Real Estate Research Center to Focus on Property Taxes, Rural Land
A Doug Hildinger Dream Contemporary Just Hit the Market in the Peninsula
East Dallas Midcentury Ranchette Packs a Powerful Punch in Modest Footprint
about us

DaltxRealEstate.com is the largest real estate blog and the only one in North Texas.

Links

  • Privacy Policy
  • Terms of Service
  • Contact Us
  • Paid Guest Post Submission

Categories

  • Wednesday WTF
  • East Dallas
  • Monday Morning Millionaire
  • Upon Closer Inspection

Get Involved

  • Advertise With Us
  • Write for Us: Submit Guest Post

Find Us on Socials

© DALTX. All Rights Reserved.
Welcome Back!

Sign in to your account

Username or Email Address
Password

Lost your password?