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DALTX Real Estate > Blog > Another Nail in the Coffin of Real Estate Print Advertising
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Another Nail in the Coffin of Real Estate Print Advertising

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I’m doing research on my end-of-year, end-of-decade post and lookie what I stumbled upon. This is from the National Association of Realtors 2018 home buyers and sellers profile. Only one percent of consumers find the homes they purchased through a print ad, yet print advertising still consumes huge marketing budgets at most brokerages. Why?

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